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Marketing Research and Modeling: Progress and Prospects

A Tribute to Paul E. Green
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Description

Marketing Research and Modeling addresses state of the art developments including new techniques and methodologies by leading experts in marketing and marketing research. This work emphasizes new developments in Bayesian Decision Analysis, Multivariate Analysis, Multidimensional Scaling, Conjoint Analysis, Applications of Conjoint and MDS technique, Data Mining, Cluster Analysis, and Neural Networks. 'This is an excellent book. Corlett explores both foundational issues pertaining to free will, moral responsibility, retribution, and mercy and also the more "applied" issues relating to punishment. His scope is extraordinarily wide, and the combination of theoretical and applied analysis is distinctive and admirable. He is a pioneer in work on collective responsibility - an important and often neglected aspect of the analysis of moral responsibility. Anyone interested in the interconnected issues of moral responsibility and punishment should read this book!' John Martin Fischer, Professor of Philosophy, University of California, Riverside, author of "Responsibility and Control" and "The Metaphysics of Free Will"
Release date NZ
December 31st, 2003
Audiences
  • General (US: Trade)
  • Professional & Vocational
  • Tertiary Education (US: College)
Contributors
  • Edited by Paul E. Green
  • Edited by Yoram Wind
Illustrations
XIV, 346 p.
Pages
346
Dimensions
156x234x20
ISBN-13
9781402075964
Product ID
2838809

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