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Trading up

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Trading up

Format

Hardback

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Trading up by Michael J. Silverstein
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Description

From Williams-Sonoma to Victoria's Secret, Trading Up explores what's driving the move to premium goods, tells the inside stories of many New Luxury companies and their leaders, and offers insights and methods that can help the reader take advantage of this remarkable phenomenon.
Release date NZ
October 1st, 2003
Country of Publication
Australia
Illustrations
illustrations
Imprint
Viking/Allen Lane
Pages
316
Dimensions
162x237x28
ISBN-13
9781591840138
Product ID
1646626

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