The Formation of Campaign Agendas

Name: The Formation of Campaign Agendas
SKU: 19647719
Price: 106.00 NZD
Availability: InStock

A Comparative Analysis of Party and Media Roles in Recent American and British Elections

By:

Format:

Paperback / softback

Series:

Routledge Communication Series

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Description

This unusual volume seeks to accomplish three related goals: * to assess the extent and limits of media power in election campaigns * to extend the concept of media agenda-setting to include the contributions of powerful news sources in the process of election agenda formation * to evaluate the impact of national system variables (differences in political and media systems) on the balance of party and media forces in the formation of campaign agendas In the process, it searches for ways of measuring the discretionary power of the media in electoral politics, testing this in terms of the relative ability of journalists and politicians to shape election campaign agendas.

Author Biography:

Holli A. Semetko, Jay G. Blumler, Michael Gurevitch, David H. Weaver, Steve Barkin

Release date NZ

December 9th, 2011

Author

Audience

Professional & Vocational

Pages

216

Series

Routledge Communication Series

ISBN-13

9780415515559

Product ID

19647719

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