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Managing the Multinational Subsidiary on Hardback
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Managing the Multinational Subsidiary

Response to Environmental Changes and the Host Nation R&D Policies
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Description

This book, first published in 1986, is concerned with the changing world environment for multinational business and the relationships between multinational parent companies and their subsidiaries which will be necessary to meet the challenges that are being faced. The study argues that key changes to the environment are: the revolution in manufacturing which has permitted cheap production in one location of complicated products for a world market; ‘world product mandating’, whereby all a company’s country subsidiaries produce different product lines for the world market; pressure and incentives from host governments for technology transfer in their favour and for research and development facilities within their territory; the growth of highly efficient international trading and distribution intermediaries; and the complications of increased ‘barter’ trade arising from international debt problems and currency shortages. All this means that the management of multinational subsidiaries has to change. This book reviews the challenges and shows a way forward.

Author Biography:

Etemad, Hamid; Dulude, Louise Séguin
Release date NZ
April 10th, 2018
Audiences
  • Postgraduate, Research & Scholarly
  • Professional & Vocational
  • Undergraduate
Contributors
  • Edited by Hamid Etemad
  • Edited by Louise Seguin Dulude
Pages
236
ISBN-13
9780815393191
Product ID
28925429

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