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Corporate Planning by John Argenti
Corporate Planning by John Argenti
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Corporate Planning

A Practical Guide
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Description

Originally published in 1968. Corporate planning is now an established part of management thinking. John Argenti had a large part to play in introducing the technique to British management. His book shows how the manager can apply corporate planning in his own company with a very clear idea of why he is introducing it, what to expect from it, how to start, and what to avoid. This title will be of interest to students of business studies and management.
Release date NZ
October 29th, 2019
Author
Audiences
  • Postgraduate, Research & Scholarly
  • Professional & Vocational
  • Undergraduate
Pages
272
ISBN-13
9781138564138
Product ID
31920778

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