Non-Fiction Books:

Why We Remember

The Science of Memory and How it Shapes Us
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Paperback / softback
$31.99
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$40.00 save 20%
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Description

A radical reexamination of memory by pioneering neuroscientist and internationally-renowned memory researcher, Charan Ranganath. We talk about memory as a record of the past, but here's a surprising twist: we aren't supposed toremember everything. In fact, we're designed to forget. Over the course of twenty-five years, CharanRanganath has studied the flawed, incomplete and purposefully inaccurate nature of memory to findthat our brains haven't evolved to keep a comprehensive record of events, but to extract theinformation needed to guide our futures.Using fascinating case studies and testimonies, Why We Remember unveils the principles behind whatand why we forget and shines new light on the silent, pervasive influence of memory on how welearn, heal and make decisions. By examining the role that attention, intention, imagination andemotion play in the storing of memories, it provides a vital user's guide to remembering what we holdmost dear.

Author Biography:

Charan Ranganath is the Director of the Memory and Plasticity Program and a Professor of Psychology and Neuroscience at the University of California at Davis. He also the Director of the University of California at Davis' Dynamic Memory Lab, a world-leading research laboratory. Ranganath is a pioneer in the use of brain imaging techniques like functional magnetic resonance imaging (fMRI) to study the mechanisms in the brain that allow us to remember past events. His work has been recognised with numerous awards, including a Guggenheim Fellowship and the Leverhulme Professorship at the University of Cambridge. He lives in California.
Release date NZ
April 1st, 2024
Audience
  • General (US: Trade)
Edition
Export - Airside ed
Pages
304
Dimensions
154x234x22
ISBN-13
9780571374151
Product ID
38138173

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