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Veni, Vidi, Video by Frederick Wasser
Veni, Vidi, Video by Frederick Wasser
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Veni, Vidi, Video

The Hollywood Empire and the VCR
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Description

A funny thing happened on the way to the movies. Instead of heading downtown to a first-run movie palace, or even to a suburban multiplex with the latest high-tech projection capabilities, many people's first stop is now the local video store. Indeed, video rentals and sales today generate more income than either theatrical releases or television reruns of movies. This pathfinding book chronicles the rise of home video as a mass medium and the sweeping changes it has caused throughout the film industry since the mid-1970s. Frederick Wasser discusses Hollywood's initial hostility to home video, which studio heads feared would lead to piracy and declining revenues, and shows how, paradoxically, video revitalised the film industry with huge infusions of cash that financed blockbuster movies and massive marketing campaigns to promote them. He also tracks the fallout from the video revolution in everything from changes in film production values to accommodate the small screen to the rise of media conglomerates and the loss of the diversity once provided by smaller studios and independent distributors. Frederick Wasser is Assistant Professor in the Department of Communication at Central Connecticut State University. As a freelancer in the Hollywood film and television industry, he witnessed the rise of home video throughout its first decade.

Author Biography:

Frederick Wasser is Professor of Television and Radio at Brooklyn College. As a freelancer in the Hollywood film and television industry, he witnessed the rise of home video throughout its first decade.
Release date NZ
January 1st, 2002
Audience
  • Professional & Vocational
Pages
270
Dimensions
3895x5830x14
ISBN-13
9780292791466
Product ID
3010202

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