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Using Lead Conversions For Donor Acquisition Programs by Robin Cabral
Using Lead Conversions For Donor Acquisition Programs by Robin Cabral
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Using Lead Conversions For Donor Acquisition Programs

How To Obtain New Donors for Your Organization at Minimal Costs
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Description

Research has found that the average donor base naturally attritions by somewhere in the range of 10-15% each year. With reduced national average donor retention rates hovering near 48% and a deemphasis on donor acquisition, many smaller to mid-sized nonprofits are facing eroding bases of donor support.An organization can focus on lead conversions with minimal technology and up-front time with the cost of advertising to drive traffic and staff time to acquire new donors through digital lead acquisition.This e-book shares with you what digital lead acquisition is and how to get started building your donor base today.
Release date NZ
March 24th, 2020
Author
Audience
  • General (US: Trade)
Pages
26
Dimensions
216x280x2
ISBN-13
9798629411741
Product ID
33447682

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