Uncommon Sense, Common Nonsense

Name: Uncommon Sense, Common Nonsense
SKU: 20833327
Price: 37.00 NZD
Availability: InStock

Why some organisations consistently outperform others

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Description

This is a book for managers who know that their organisations are stuck in a mindset that thrives on fashionable business theories that are no more than folk wisdom, and whose so-called strategies that are little more than banal wish lists. It puts forward the notion that the application of uncommon sense - thinking or acting differently from other organisations in a way that makes unusual sense - is the secret to competitive success. For those who want to succeed and stand out from the herd this book is a beacon of uncommon sense and a timely antidote to managerial humbug.

Author Biography:

Brian Clegg's most recent books are The Reality Frame (Icon, 2017), What Colour is the Sun? (Icon, 2016) and Ten Billion Tomorrows (St Martin's Press, 2016). His Dice World and A Brief History of Infinity were both longlisted for the Royal Society Prize for Science Books. He has also written Big Data for the Hot Science series. Brian has written for numerous publications including The Wall Street Journal, Nature, BBC Focus, Physics World, The Times and The Observer. Brian is editor of popularscience.co.uk and blogs at brianclegg.blogspot.com.

Release date NZ

May 23rd, 2013

Author

Audience

Professional & Vocational

Edition

Main

Pages

256

Dimensions

129x198x18

ISBN-13

9781846686023

Product ID

20833327

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