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Tourism Promotion and Power

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Tourism Promotion and Power

Creating Images, Creating Identities

Format

Hardback

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Tourism Promotion and Power by Nigel Morgan
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Description

This text aims to provide a deeper insight into the cultural role of tourism imagery. It argues that tourism, and particularly tourism imagery, should be considered within the broader extent of society. The book analyzes the tourism image as a mean-making institution and examines the systems of discourse which shape the creation and production of the image. The reader is invited to be an active participant in the process of understanding the importance and function of the tourism image in its wider social and cultural role.
Release date NZ
July 29th, 1998
Country of Publication
United States
Imprint
John Wiley & Sons Inc
Pages
272
Dimensions
195x255x23
ISBN-13
9780471983415
Product ID
3086664

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