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The Routledge Companion to Coopetition Strategies on Hardback
The Routledge Companion to Coopetition Strategies on Hardback
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The Routledge Companion to Coopetition Strategies

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Description

As more and more strategic alliances are forged between competitors, a dedicated word has been coined to described this strategy: coopetition. Coopetition strategy research began in the early 1990s and has been steadily increasing; yet, a global overview of the field has been lacking. This reference volume is the first to provide a comprehensive international survey of coopetition research. Organized thematically and written by the world’s most-cited researchers in the field, it views the topic through the lens of a variety of disciplines including innovation, strategic management, operations management, and marketing. This reference book is the definitive resource for researchers looking to understand the field of coopetition throughout business and management.

Author Biography:

Anne-Sophie Fernandez is Associate Professor in Strategic Management at the University of Montpellier, France. Paul Chiambaretto is Associate Professor in Marketing and Strategy at Montpellier Business School and Associate Researcher at École Polytechnique, France. Frédéric Le Roy is Professor in Strategic Management at the University of Montpellier and Affiliate Professor at Montpellier Business School, France. Wojciech Czakon is Professor in Strategic Management at Jagiellonian University in Kraków, Poland.
Release date NZ
September 7th, 2018
Audience
  • Tertiary Education (US: College)
Contributors
  • Edited by Anne-Sophie Fernandez
  • Edited by Frederic Le Roy
  • Edited by Paul Chiambaretto
  • Edited by Wojciech Czakon
Illustrations
37 Tables, black and white; 46 Line drawings, black and white; 46 Illustrations, black and white
Pages
444
ISBN-13
9781138736894
Product ID
28269796

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