Ty Bennett's new book is The Power of Storytelling: The Art of Influential Communication. This book is written for anyone involved in speaking, selling, leading or teaching. In The Power of Storytelling, Ty breaks down the mindset, the skillset and the toolset of influential communication. This is a deep-dive into storytelling - that gives you the step by step formulas and tangible tools to craft and deliver effective stories. Here are a couple of endorsements from world-renowned thought leaders: From the tales told around the campfires of our most ancient ancestors to the texts zapped to today's digital screens, storytelling is the key to human communication and persuasion. Ty Bennett's fascinating new book will help you turn your storytelling into story selling. - Bruce Turkel, Branding expert and author of Building Brand Value "Stories are the effective communicator's most powerful tool. To lead, sell and communicate, you must engage and educate through the stories you tell. You can learn how to be a master storyteller from this new book by Ty Bennett. He's made it easy to understand how to lead, influence and move others by crafting and delivering memorable stories." -Mark Sanborn, Acclaimed Speaker and bestselling author of The Fred Factor and You Don't Need a Title to be a Leader "The science and power of storytelling is revealed, and how you can adapt that power to your career. Facts and figures are forgotten. Stories are retold." - Jeffrey Gitomer, author of The Little Red Book of Selling "A great primer to hone your craft of storytelling, to increase your influence." - Randy Gage, Author of the New York Times bestseller, "Risky Is the New Safe" "To influence others, being a storyteller is a must. Ty has distilled the art and science of being a great storyteller into a fast and fun read. We highly recommend this book!" - Richard Fenton & Andrea Waltz, Authors, Go for No!