The Other Side of Innovation

Name: The Other Side of Innovation
SKU: 6699338
Price: 75.00 NZD
Availability: InStock

Solving the Execution Challenge

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Hardback

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Description

In this book, the authors argue that the most successful everyday innovators break down the process into six manageable steps: 1. Divide the labor; 2. Assemble the dedicated team; 3. Manage the partnership; 4. Formalize the experiment; 5. Break down the hypothesis; 6. Seek the truth. The Other Side of Innovation codifies this staged approach in a variety of contexts. It delivers a proven step-by-step guide to executing (launching, managing, and measuring) more modest but necessary innovations within large firms without disrupting their bread-and-butter business.

Author Biography:

Vijay "VG" Govindarajan(www.vg-tuck.com) is the Earl C. Daum 1924 Professor of International Business and the Founding Director of the Center for Global Leadership at the Tuck School of Business at Dartmouth College. He is the 2008 Professor-in-Residence and Chief Innovation Consultant for General Electric and a leading expert on strategy and innovation. Chris Trimble is a frequent speaker and a Senior Fellow at Katzenbach Partners LLC (New York), a consulting firm that helps companies reach their strategic intent by offering a combination of analytic problem solving and insight into people and organization. He holds an MBA degree with distinction from the Tuck School, and a bachelor of science degree with highest distinction from the University of Virginia.

Release date NZ

September 2nd, 2010

Author

Audience

General (US: Trade)

Pages

240

Dimensions

156x235x25

ISBN-13

9781422166963

Product ID

6699338

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