Laura Darrell is a former leadership executive with over 25 years of senior leadership experience at some of the world’s most esteemed brands, including Starbucks and Apple. She regularly contributes to the Franchise Wire and Franchising.com, where she writes about the collaborative leadership skills required to lead a franchised organization. Laura holds a master’s degree in organizational leadership from Royal Roads University in British Columbia, Canada. There, she conducted her thesis research on multi-disciplinary collaborative leadership practices that enhance business results for all key stakeholders. She is the author of two other books: The Promotability Gap and The Principles of Franchisee Success. Laura currently resides in Mexico City.