The Game before the Money recounts the National Football League’s story and the evolution of America’s most popular sport in the vivid words of men who built the NFL. This unprecedented look at football history from the players’ perspective combines the stories of icons such as Frank Gifford and Bart Starr with those of journeymen who shared the huddle with Johnny Unitas and rallied to halftime speeches from legendary coaches Vince Lombardi and George Halas. Featuring players from the 1930s through the 1970s, these personal accounts trace professional football in its journey from post-barnstorming days through the first two decades of the Super Bowl.   The Game before the Money offers backstories to classic games and the men who made history in them before multi-million dollar contracts. Insights into life in the NFL come from those most capable of providing it, NFL legends themselves. Forty former players open windows onto their own lives, their triumphs and tragedies, and the hardship and the glory that make them the people they are both on and off the field.