The Direct Mail Revolution

How to Create Profitable Direct Mail Campaigns in a Digital World

By:

Robert W Bly

Format:

Paperback / softback

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Description

In our digital world, it's easy to overlook the power of a snail mail marketing piece. But think again because when you could earn as much as a 1,300% ROI, why would you not want to generate more leads, orders, and sales with the power of direct mail? It's time to transform your marketing. It's time for The Direct Mail Revolution. In this book lege

Author Biography:

Robert W. Bly is an independent copywriter and marketing consultant with more than 35 years of experience in B2B and direct response marketing. He has worked with over 100 clients including IBM, AT&T, Embraer Executive Jet, Intuit, Boardroom, Grumman and more. He is the author of 85 books, including The Marketing Plan Handbook (Entrepreneur Press 2015), and he currently writes regular columns for Target Marketing Magazine and The Direct Response Letter.

Release date NZ

April 4th, 2019

Author

Robert W Bly

Pages

286

Audience

General (US: Trade)

ISBN-13

9781599186306

Product ID

29130747

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