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The Carrot and the Stick

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The Carrot and the Stick

Leveraging Strategic Control for Growth
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Format:

Hardback
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Description

In today’s world of interconnected and "always-on" information, companies that succeed are those that compete by leveraging strategic control points. A strategic control point is a part of a market that, if controlled by one party, can be used to leverage power elsewhere. This can occur throughout the supply chain, in a related business, or even in an unrelated market The Carrot and the Stick uses detailed examples and case studies – ranging from historic cases like Vanderbilt’s railroad in New York to current cases like Amazon’s control of the value chain – to explain how finding and leveraging points of strategic control can be the key to success in today’s convergent, fast-paced markets. The book focuses on how to spot and own potential points of strategic control, how to extend them to multiple markets, what tools and processes can be implemented in order to utilize the principle in practice, and how to "pry loose" existing points of strategic control owned by others. Applicable to all industries, this book can help alter business outcomes.

Author Biography:

William Putsis is Professor at the Kenan-Flagler Business School at the University of North Carolina at Chapel Hill, and CEO of Chestnut Hill Associates, a strategic consulting firm he founded in 1995.
Release date NZ
February 3rd, 2020
Audiences
  • Professional & Vocational
  • Tertiary Education (US: College)
Illustrations
22 b&w illustrations
Pages
264
Dimensions
161x235x24
ISBN-13
9781487501655
Product ID
28725748

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