The Business of Culture

Name: The Business of Culture
SKU: 2595034
Price: 111.00 NZD
Availability: InStock

Strategic Perspectives on Entertainment and Media

Format:

Paperback / softback

Series:

Organization and Management Series

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Description

The business of culture is the business of designing, producing, distributing, and marketing cultural products. Even though it gives employment to millions, and is the main business of many large and small organizations, it is an area that is rarely studied from a strategic management perspective. This book addresses this void by examining a wide range of cultural industries--motion pictures, television, music, radio, and videogames--from such a perspective. The articles included in this book will be helpful to individuals who seek a better understanding of organizations and strategies in the entertainment and media sector. But it should also provide valuable insights to managers and entrepreneurs who operate in environments that share the creative uncertainty and performance ambiguity that characterize most cultural industries.

Author Biography:

Joseph Lampel, Jamal Shamsie, Theresa K. Lant

Release date NZ

July 8th, 2005

Audiences

Postgraduate, Research & Scholarly
Undergraduate

Contributors

Edited by Jamal Shamsie
Edited by Joseph Lampel
Edited by Theresa K. Lant

Pages

346

Series

Organization and Management Series

Dimensions

152x229x18

ISBN-13

9780805855821

Product ID

2595034

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The Business of Culture

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