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The Awakening Giant (Routledge Revivals) by Andrew Pettigrew
The Awakening Giant (Routledge Revivals) by Andrew Pettigrew
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The Awakening Giant (Routledge Revivals)

Continuity and Change in ICI
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Description

First published in 1985, this book is about Imperial Chemical Industries’ response to the changing social, political, business and economic environment over the past twenty years. Using personal interviews and archival material, Andrew Pettigrew examines the evolution of business strategy, organisation structure and culture, technology and union-management relations within this corporate giant over an extended period of time. It is a compelling account, told from the inside, by one of the world’s leading management and organisation theorists. The Awakening Giant has made a major practical and theoretical contribution to the study of corporate strategy, organisational analysis and change, and business history. Anyone with an interest in managing change in a large corporation will find this reissue rewarding reading.
Release date NZ
October 15th, 2012
Audiences
  • General (US: Trade)
  • Tertiary Education (US: College)
Pages
566
Dimensions
156x234x29
ISBN-13
9780415668767
Product ID
20220926

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