As a business consultant, Masters is fortunate enough to be in the trenches of this pandemic, seeing how employees and businesses are struggling to survive during the most difficult of times to be visited on this generation. If you are focused upon the media reports, your outlook would be fearful and you might be counted among the millions of people who are suffering the effects of this COVID-crisis, including depression, any variety of mental illness, and suicidal ideation. At the same time, businesses, are adapting, retooling, and taking advantage of these tough times, and enjoying the profits from doing so. Employees are bargaining for the best possible accommodations and enjoying freedom, enjoying all the benefits of telecommuting and working from home, and they are loving it. Amidst all the chaos, more Americans are starting new businesses more than any other time in history. Shouldn't you count yourself among those thriving? These pages are for you, the employee, the small business owner, and the latent entrepreneur. Take this opportunity to reclaim your powerful life, achieve your highest and best, live a better life, your best life, and make the world a better place.