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Strategy for Action – II by Giorgio Gandellini
Strategy for Action – II by Giorgio Gandellini
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Strategy for Action – II

Strategy Formulation, Development, and Control
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Description

The innovative and unique feature of this book is that it does not contain theoretical concept that cannot be translated into practice. This second volume expands the analysis of the strategic decisions, emphasizing the importance of a sustainable competitive advantage, and proposing an integrated conceptual and operational framework (the “Strateco Dashboard”), that complements and significantly improves the recent and well-known Blue Ocean approach to strategy development. Finally, it addresses the measurement of the performance of strategy in terms of value creation, highlighting differences and similarities, as well as strengths and weaknesses, of the main metrics. Furthermore, it proposes a comprehensive and operational framework for the assessment of the financial feasibility of strategy, through the measurement of the impact of the planned strategic moves on financial needs and the evaluation of their financial sustainability.
Release date NZ
January 27th, 2013
Audience
  • Professional & Vocational
Illustrations
63 Illustrations, black and white; X, 117 p. 63 illus.
Pages
117
Dimensions
156x234x6
ISBN-13
9788847024748
Product ID
19241840

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