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Strategies for E-Business Success
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Strategies for E-Business Success

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$47.00
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Description

From the Sloan Management Review comes a remarkable collection of articles written by highly regarded experts in the field of e-business. This second book in the MIT SMR series is aimed at those seeking to integrate e-business into their enterprises as a way of maintaining -- or establishing -- competitive advantage. Strategies for E-Business Success offers a roadmap of the fundamental principles and tools executives need.

Author Biography:

Erik Brynjolfsson and Glen L. Urban are codirectors of the Center for eBusiness at the Massachusetts Institute of Technology and professors at the MIT Sloan School of Business in Cambridge, Massachusetts.
Release date NZ
December 14th, 2001
Audiences
  • Postgraduate, Research & Scholarly
  • Professional & Vocational
  • Undergraduate
Contributors
  • Edited by Erik Brynjolfsson
  • Edited by Glen Urban
Illustrations
Charts: 23 B&W, 0 Color; Tables: 13 B&W, 0 Color; Exhibits: 20 B&W, 0 Color; Graphs: 5 B&W, 0 Color
Pages
352
Dimensions
151x229x25
ISBN-13
9780787958480
Product ID
2104675

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