Business & Economics Books:

Strategic Reputation Risk Management

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Hardback

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Strategic Reputation Risk Management by Judy Larkin
$232.99
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Description

Reputation is a commercially valuable asset. This work focuses upon how enhanced reputation can contribute to commercial asset management through increased share price premium and competitive performance, while reputation loss can significantly erode the ability of the business to successfully retain market share, maximise shareholder value, raise finance, manage debt and remain independent. It provides practical models and checklists designed to plan reputation management and risk communication strategies.

Author Biography

JUDY LARKIN is a specialist in reputation risk management, advising organisations on how to minimise the impact of emerging issues and risk perception on commercial and reputational performance. She is a Partner with Regester Larkin Ltd. and a regular speaker and commentator on risk management issues. She is a Fellow of the UK Institute of Public Relations, board member of the Issue Management Council based in Washington DC, fellow of the RSA, an advisor to government on risk communication and management, and a visiting lecturer at universities on the subject of reputation management and risk communication.
Release date NZ
October 30th, 2002
Author
Country of Publication
United Kingdom
Illustrations
XII, 276 p.
Imprint
Palgrave Macmillan
Pages
276
Dimensions
152x229x20
ISBN-13
9780333995549
Product ID
1665753

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