Business & Economics Books:

Strategic Management of Innovation Networks

Format

Hardback

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Strategic Management of Innovation Networks by Muge Ozman
$228.99
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Description

Suitable for a one- or two-semester course for undergraduate and graduate students, this interdisciplinary textbook explains the diverse aspects of innovation and social networks, which occupy a central place in business and policy agendas. Its unified approach presents networks as nested systems that can span organisations, industries, regions, and markets, giving students a holistic perspective and reducing the amount of effort required to learn the theoretical framework for each layer. With engaging real-world examples, the text also provides a practical guide on how to manage networks to increase innovation and improve performance. Topics covered include forming teams to foster creativity, selecting partners and leveraging partnerships for learning, managing organisational change, and sponsoring technologies in communities. Students will learn the metrics used in social network analysis and how they are interpreted and applied. Suggested reading lists and online resources offer opportunities for further review and practice.

Author Biography

Muge OEzman is Professor of Management at Institut Mines-Telecom, Paris. She has participated in major projects funded by the European Union, and worked with a variety of both small and large companies on innovation-related projects.
Release date NZ
March 16th, 2017
Author
Country of Publication
United Kingdom
Illustrations
21 Tables, black and white; 3 Halftones, black and white; 45 Line drawings, black and white
Imprint
Cambridge University Press
Pages
360
Dimensions
174x247x20
ISBN-13
9781107071346
Product ID
26801765

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