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Strategic Management

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Strategic Management

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Hardback
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Description

Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout Strategic Management, 14e. The fourteenth edition of Strategic Management continues to increase the emphasis on planning for domestic and global competition in a global economy that is integral to strategic decision in even the smallest business or organisation on Main Street - in any town worldwide every day. It is specially designed to accommodate the needs of strategy students worldwide in our fast-changing twenty-first century.

Author Biography:

The Endowed Chair in Strategic Management and entrepreneurship at Villanova University. In 2004, he was the Distinguished Visiting Professor at ITAM in Mexico City. Previously, Professor Pearce was the Eakin Endowed Chair in Strategic Management at George Mason University and a State of Virginia Eminent Scholar. He received the 1994 Fulbright U.S. Professional Award, which he served at INTAN in Malaysia. Dr. Pearce has taught at Penn State University, West Virginia University, the University of Malta as the Fulbright Senior Professor in international Management, and at the University of South Carolina where he was Director of Ph.D. Programs in Strategic Management. He received a Ph.D. degree in Business Administration and Strategic Management from the Pennsylvania State University. Richard Robinson (Columbia, SC) is a member of the faculty at the University of South Carolina.
Release date NZ
April 16th, 2014
Audience
  • Tertiary Education (US: College)
Country of Publication
United States
Edition
14th edition
Illustrations
101 Illustrations, unspecified
Imprint
McGraw Hill Higher Education
Pages
880
Publisher
McGraw-Hill Education - Europe
Dimensions
208x257x56
ISBN-13
9780077862510
Product ID
21420406

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