Business & Economics Books:

Services in the Transition Economies

Business Options for Trade and Investment
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Description

In this volume, analysts and practitioners offer an appraisal of the service markets related to foreign entry into the services sector in Central and Eastern Europe during the "second wave" of transformation. Themes addressed include the emerging pattern of change; the outlook for promising business in the area of services; entry strategies that have proven successful; and how leading service providrs from the West deal with the challenges confronting them in service markets of the region. Case studies, field research industry studies are used to consider strategic options for foreign service firms East Central and Eastern Europe for the late 1990s and beyond.
Release date NZ
December 12th, 1996
Audience
  • Professional & Vocational
Contributors
  • Edited by Andras Fehervary
  • Edited by M. M. Kostecki
Pages
308
Dimensions
156x234x19
ISBN-13
9780080425825
Product ID
1824360

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