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Sensehacking

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Sensehacking

How to Use the Power of Your Senses for Happier, Healthier Living
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Description

The world expert in multisensory perception on the remarkable ways we can use our senses to lead richer lives How can the furniture in your home affect your wellbeing? What colour clothing will help you play sport better? And what simple trick will calm you after a tense day at work? In this revelatory book, pioneering and entertaining Oxford professor Charles Spence shows how our senses change how we think and feel, and how by 'hacking' them we can reduce stress, become more productive and be happier. We like to think of ourselves as rational beings, and yet it's the scent of expensive face cream that removes wrinkles (temporarily), a room actually feels warmer if you use a warmer paint colour, and the noise of the crowd really does affect the referee's decision. Understanding how our senses interact can produce incredible results. This is popular science at its unbelievable best.

Author Biography:

Professor Charles Spence is the world expert in multisensory perception and experience design, having spent over twenty years researching how people perceive the world around them at the Crossmodal Research Laboratory at Oxford University. He has consulted for many multinational companies, including Unilever, PepsiCo and Nestle, advising on various aspects of multisensory design, packaging and branding.
Release date NZ
January 27th, 2022
Audiences
  • General (US: Trade)
  • Professional & Vocational
  • Tertiary Education (US: College)
Pages
384
Dimensions
129x198x23
ISBN-13
9780241361153
Product ID
35068472

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