This book describes the concept of retailing management. It helps graduate students and post graduate students in business management domain. The fundamental concept of retailing is explained with examples. There are mini case studies at the end of each topic so that readers can understand the real time scenarios in retailing management. The growth of retailing sector had been constantly growing in India. Apart from purchasing household items and personal care items, customers are looking for entertainment, discounts, movies and specialty food items during shopping.