Re-imagining the Research Process

Name: Re-imagining the Research Process
SKU: 34822586
Price: 433.00 NZD
Availability: InStock

Conventional and Alternative Metaphors

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Description

This book offers a unique solution to the shortage of more imaginative and engaging research by re-imagining the core elements of the research process. In contrast to existing methods, which mainly focus on standard ingredients in the research process, the metaphorical approach taken here offers a more varied and comprehensive platform for producing novel, influential and relevant research. The set of guiding principles suggested in the book provides researchers with the resources to break away from existing conventions and templates for conducting and writing research. Re-imagining the Research Process: Conventional and Alternative Metaphors is suitable for upper-undergraduate and postgraduate students and researchers interested in challenging traditional views of the research process. Mats Alvesson holds a chair in the Business Administration department at Lund University in Sweden and is also a part-time professor at University of Queensland Business School, Australia and at Cass Business School, UK. Jorgen Sandberg is Professor at UQ Business School, University of Queensland, Australia, and Distinguished Research Environment Professor in Organization Studies at the Warwick Business School, UK.

Author Biography:

Mats Alvesson is Professor of Organization Studies at the University of Bath, and also affiliated with Lund University, Stockholm School of Economics and Bayes Business School, City, University of London. Jörgen Sandberg is Professor in the University of Queensland (UQ) Business School and Honorary Professor at Warwick Business School.

Release date NZ

October 1st, 2021

Author

Pages

208

Audiences

Postgraduate, Research & Scholarly
Undergraduate

ISBN-13

9781529732153

Product ID

34822586

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