Raving Fans

By:

Ken Blanchard

Format:

Hardback

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Description

"Your customers are only satisfied because their expectations are so low and because no one else is doing better. Just having satisfied customers isn't good enough anymore. If you really want a booming business, you have to create Raving Fans." This, in a nutshell, is the advice given to a new Area Manager on his first day -- in an extraordinary new business book that will help everyone, in every kind of organization or business, deliver stunning customer service and achieve miraculous bottom-line results. "Raving Fans" is written in the parable style of "The One Minute Manager" and uses a brilliantly simple and charming story to teach how to define a vision, learn what a customer really wants, institute effective systems, and make Raving Fan Service a constant feature -- not just another program of the month. America is in the midst of a service crisis that has left a wake of disillusioned customers from coast to coast. "Raving Fans" includes startling new tips and innovative techniques that can help anyone create a revolution in any workplace -- and turn their customers into raving, spending fans.

Release date NZ

January 1st, 1996

Author

Ken Blanchard

Audiences

General (US: Trade)
Professional & Vocational

Country of Publication

United Kingdom

Imprint

Pfeiffer Wiley

Pages

138

Publisher

John Wiley and Sons Ltd

Dimensions

5x5x17

ISBN-13

9780688123161

Product ID

13497077

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