Success in wedding photography requires more than just cameras and creativity, one also needs top-notch business and marketing strategies. With tips on setting goals, defining demographics, advertising and perfecting sales techniques, this is a comprehensive guide that no wedding photographer should be without.

Author Biography

Jeff Hawkins and Kathleen Hawkins are the authors of "Professional Techniques for Digital Wedding Photography." Kathleen Hawkins is the author of "The Bride's Guide to Wedding Photography," "Digital Photography for Children's and Family Portraiture," "Marketing and Selling Techniques for Digital Portrait Photographers," and "Taking Great Digital Family Pictures." They live in Altamonte Springs, Florida.