This is a book about hope and personality, lost hope and lost personality, about the depthless consumerism. Is it possible to preserve your soul in a society which is built on throwaway cans, throwaway appliances, throwaway cars and even throwaway people? That is the question the three writers, who have been selected as the focus of this research, are desperately trying to answer. Bret Easton Ellis, Douglas Coupland and Chuck Palahniuk are the symbols of their age, they are the writers who represent the second lost generation, they represent its hopelessness. Their selected works are the prime examples of the decades they were written in. And with chapters titled "People are afraid to merge, Choosing your vanishing point, You can either have a house or a life... I'm having a life, Group Identity - You are not your ego, R.O.E. and Bumper-sticker culture" this book does not only compare, examine and draw conclusions of the novels, but identifies with them, also becoming the representation of the second lost generation itself.