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Overpromise and Overdeliver

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Overpromise and Overdeliver

The Secrets of Unshakable Customer Loyalty

Format

Hardback

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Overpromise and Overdeliver: The Secrets of Unshakable Customer Loyalty by Rick Barrera
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Description

Presenting the stories of successful companies who rose out of virtual obscurity to dominate their markets, a guide to creating market differentiation by exceeding customer expectations outlines the author's TouchPoint Branding philosophies, in a volume complemented by a CD of supplemental materials and a software-driven study guide. 30,000 first p
Release date NZ
April 14th, 2005
Author
Country of Publication
Australia
Imprint
Viking/Allen Lane
Pages
256
Dimensions
161x240x24
ISBN-13
9781591840619
Product ID
1647287

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