Business & Economics Books:

Networked Consumers

Dynamics of Interactive Consumers in Structured Environments
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Hardback
$149.00
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Description

Personal consumption accounts for two thirds of GDP, yet recent economic events have emphasised our limited ability to translate consumption patterns into policy. Steven Silver analyses this understudied area, exploring the network memberships that emerge from our everyday lives, and the consumption patterns these create.

Author Biography:

STEVEN D. SILVER is Professor and Lucas Fellow at the Lucas Graduate School of Business, California State University, USA.
Release date NZ
December 15th, 2011
Author
Audience
  • Postgraduate, Research & Scholarly
Illustrations
XVI, 186 p.
Pages
186
Dimensions
140x216x16
ISBN-13
9780230280212
Product ID
18271076

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