Business & Economics Books:

Marketing With Seminars and Newsletters

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Format:

Hardback
$290.00
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  • Around 11-21 June using International Courier

Description

Marketing with Seminars and Newsletters is a guide and handbook to how and when to apply information transfer techniques to the marketing of sophisticated goods and services. It outlines the marketing problems best solved through the use of newsletters and seminars, the basics of organization and production, costs, planning guidelines, testing, and sources of support services. Considerable attention is given to practical implementation with tips on printing, mailing, promotion, advertising, pricing, worksheets, writing, public speaking, copyright, information sources, word processing, how to convert a sales presentation into a seminar, and more.

Author Biography:

ltz /f Herman
Release date NZ
January 22nd, 1986
Audiences
  • General (US: Trade)
  • Professional & Vocational
Pages
243
Dimensions
156x234x15
ISBN-13
9780899300993
Product ID
14910582

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