Zhaohua Wang is a Professor and doctoral supervisor at the School of Management & Economics, Beijing Institute of Technology, China. He is also the director of the Chinese Society for Sustainable Development (CSSD) and a senior member of the Chinese Society of Technology Economics (CSTE). He received his doctoral degree from Dalian University of Technology in 2003, and completed his postdoctoral research at Tsinghua University from 2003 to 2005. Prof. Wang has extensive research experience in the field of low carbon consumption from both household and corporate perspectives. He has published more than 200 academic papers in international journals, such as Nature (Comment), Energy Economics, and Energy Policy, and his research findings have provided policy support for Chinese government institutions, such as the State Council and National Energy Bureau. He has also received numerous awards and titles, such as Cheung Kong Scholar Chair Professor, and National Outstanding Young Investigator Award in recognition of his outstanding research. Bin Zhang is an Assistant Professor at the School of Management & Economics, Beijing Institute of Technology, China. He received his doctoral degree from Beijing Institute of Technology in 2014, and completed his postdoctoral research at Hong Kong Polytech University from 2015 to 2017. Dr. Zhang is an important member in Prof. Wang’s research group, and they have collaboratively published more than 30 academic papers on low carbon consumption in China.