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Looseleaf for Communication Research: Asking Questions, Finding Answers

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Looseleaf for Communication Research: Asking Questions, Finding Answers

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Description

Communication Research: Asking Questions, Finding Answers covers basic research issues and processes, both quantitative and qualitative, appropriate for communication students with little or no previous research methods experience. The text's guiding principle is that methodological choices are made from one's research questions or hypotheses. This avoids the pitfall in which students learn one methodology or one methodological skill and then force that method to answer all types of questions. Instead of working with one methodology to answer all types of questions, students come away understanding a variety of methods and how to apply them appropriately. Instructors and students can now access their course content through the Connect digital learning platform by purchasing either standalone Connect access or a bundle of print and Connect access. McGraw-Hill Connect(R) is a subscription-based learning service accessible online through your personal computer or tablet. Choose this option if your instructor will require Connect to be used in the course. Your subscription to Connect includes the following: SmartBook(R) - an adaptive digital version of the course textbook that personalizes your reading experience based on how well you are learning the content. Access to your instructor's homework assignments, quizzes, syllabus, notes, reminders, and other important files for the course. Progress dashboards that quickly show how you are performing on your assignments and tips for improvement. The option to purchase (for a small fee) a print version of the book. This binder-ready, loose-leaf version includes free shipping. Complete system requirements to use Connect can be found here:

Author Biography:

Joann Keyton (B.A., Western Michigan University; M.A., Ph.D., The Ohio State University) is Distinguished Professor Emerita of Communication at North Carolina State University. She specializes in group communication and organizational communication. Her current research examines the collaborative processes and relational aspects of interdisciplinary teams, participants' use of language in team meetings, the multiplicity of cultures in organizations, and how messages are manipulated in sexual harassment. Her research is field focused and she was honored with the 2011 Gerald Phillips Award for Distinguished Applied Communication Scholarship by the National Communication Association. Her research has been published in Business Communication Quarterly, Communication Studies, Communication Monographs, Communication Theory, Communication Yearbook, Journal of Applied Communication Research, Journal of Business Communication, Management Communication Quarterly, Small Group Research, Southern Communication Journal, and numerous edited collections including the Emerald Handbook of Group Communication Theory and Research and the Handbook of Organizational Communication. In addition to publications in scholarly journals and edited collections, she published three textbooks for courses in group communication, research methods, and organizational culture in addition to co-editing an organizational communication case book. Keyton was editor of the Journal of Applied Communication Research, Volumes 31-33, editor of Small Group Research, Volumes 38-52, and founding editor of Communication Currents, Volumes 1-5. Keyton was founder and vice-chair of the Interdisciplinary Network for Group Research. For more information, contact Joann at joannkeyton@gmail.com or visit www.joannkeyton.com.
Release date NZ
March 19th, 2018
Author
Audience
  • General (US: Trade)
Edition
5th ed.
Pages
416
Dimensions
175x229x18
ISBN-13
9781260131055
Product ID
27597155

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