"Severe Allergic Reaction," "life threatening allergy" - sounds a little scary, right? However dramatic you may think the title of this book is, it's not just meant to frighten you. It's a way of getting your attention focused on a health risk issue that is actually life threatening in a short period of time (minutes sometimes) for you or your child. Essentially, anaphylaxis (pronounce an-uh-fuh-LAK-sis) is usually brought on by a food allergy (often peanuts) and insect stings or bites. There are other causes, too, such as medications, latex (balloons, elastic, kitchen cleaning gloves, adhesive bandages, condoms, elastic bands), and sometimes even exercise. Part of the Dr. Guide Book series: The "Dr. Guide" books brand now encompasses over 50 titles in fields such as allergy, asthma, COPD, diabetes, lifestyle, natural product usage, orthopedics and wound care. The success of the Dr. Guide books is attributed to their: - reader-friendly style - comprehensive information - snappy content and themes of prevention - focus on empowering the patient through self-care - interactive self-assessments and quizzes - well-explained treatment options. -- About the publisher: Mediscript Communications was founded in 1996 by a management team of marketing executives, writers, nurse educators, psychologists and distribution companies to provide a unique and effective style of publications, empowering readers and patients, through interaction, personalization and subsequent relevance. For more information, visit www.mediscript.net Find us on Facebook www.facebook.com/mediscriptcommunications/