Business & Economics Books:

Leveraging Competitive Advantage from the Euro

Sorry, this product is not currently available to order

Here are some other products you might consider...

Leveraging Competitive Advantage from the Euro

Format

Paperback / softback

Customer rating

Click to share your rating 0 ratings (0.0/5.0 average) Thanks for your vote!

Share this product

Leveraging Competitive Advantage from the Euro by Rupert Cook
Unavailable
Sorry, this product is not currently available to order

Description

"EMU is the greatest opportunity this century" - so claims Daimler Benz yet, in the UK, the full potential of the Euro has been overlooked, with companies preoccupied only with ensuring compliance. To succeed, you need to identify and seize the strategic opportunities the Euro offers before your competitors do. This briefing draws on the combined experiences of leading edge companies and an experienced Euro consultant to illustrate where the opportunities lie and how you can take advantage of them to formulate a successful strategy for your company. Following the format of a one-day workshop with the directors of a company, the report incorporates numerous case studies illustrating how companies such as Marks and Spencer are responding to both the threats and opportunities. Contents include: Why everyone is affected How to start thinking about opportunities Choosing your strategic vision Direct impacts Bypassing problems Opportunities for service companies Customer companies What are your competitors doing? Involving the staff Plus case studies
Release date NZ
June 25th, 1999
Author
Country of Publication
United Kingdom
Imprint
Financial Times Prentice Hall
Pages
168
Dimensions
211x297x14
ISBN-13
9780273643241
Product ID
1753790

Customer reviews

Nobody has reviewed this product yet. You could be the first!

Write a Review

Marketplace listings

There are no Marketplace listings available for this product currently.
Already own it? Create a free listing and pay just 9% commission when it sells!

Sell Yours Here

Help & options

  • If you think we've made a mistake or omitted details, please send us your feedback. Send Feedback
  • If you have a question or problem with this product, visit our Help section. Get Help
Filed under...