Just Call Me Orville Image close
Just Call Me Orville by Robert W. Topping
Just Call Me Orville by Robert W. Topping
Show Hide Adult Content
Just Call Me Orville close

Business & Economics Books:

Home  
Books  
Business & Economics  
Business & Management  
Sales & Marketing

Just Call Me Orville

The Story of Orville Redenbacher
Click to share your rating 0 ratings (0.0/5.0 average) Thanks for your vote!

By:

Format:

Paperback / softback
$41.00
Available from supplier

The item is brand new and in-stock with one of our preferred suppliers. The item will ship from a Mighty Ape warehouse within the timeframe shown.

Usually ships in 3-4 weeks
0 in Trolley
Free Delivery with Primate
Join Now

Free 14 day free trial, cancel anytime.

Buy Now, Pay Later with:

Afterpay is available on orders $100 to $2000 Learn more

6 weekly interest-free payments of $6.83 with Laybuy Learn more

Availability

Delivering to:

Estimated arrival:

  • Around 25 Jun - 5 Jul using International Courier

Explore more The Founders Series

See all products in this series

WBAA on Hardback by Angie Klink
$154.00
WBAA
by Angie Klink ~ Hardback
Available - Usually ships in 3-4 weeks
A Spirit of Service by John Norberg
$111.00
A Spirit of Service
by John Norberg ~ Paperback / softback
Pre-order - out 1 Nov 2024
Queen of American Agriculture by Frederick Whitford
$111.00
Queen of American Agriculture
by Frederick Whitford ~ Paperback / softback
Available - Usually ships in 3-4 weeks
Enriching the Hoosier Farm Family on Hardback
$111.00
Enriching the Hoosier Farm Family
Hardback
Available - Usually ships in 3-4 weeks
Scattering the Seeds of Knowledge on Hardback by Frederick Whitford
$113.00
Scattering the Seeds of Knowledge
by Frederick Whitford ~ Hardback
Available - Usually ships in 3-4 weeks
Pledge and Promise on Hardback by Angie Klink
$154.00
Pledge and Promise
by Angie Klink ~ Hardback
Available - Usually ships in 3-4 weeks
Purdue Memorial Union on Hardback by Robert L. Mindrum
$154.00
Purdue Memorial Union
by Robert L. Mindrum ~ Hardback
Pre-order - out 1 Sep 2024
The Deans' Bible by Angie Klink
$67.00
The Deans' Bible
by Angie Klink ~ Paperback / softback
Available - Usually ships in 3-4 weeks
A Force for Change by John Norberg
$53.00
A Force for Change
by John Norberg ~ Paperback / softback
Available - Usually ships in 3-4 weeks
Bridges and More on Hardback by Angie Klink
$59.00
Bridges and More
by Angie Klink ~ Hardback
Available - Usually ships in 3-4 weeks
Planting the Seeds of Hope on Hardback by Frederick Whitford
$154.00
Planting the Seeds of Hope
by Frederick Whitford ~ Hardback
Available - Usually ships in 3-4 weeks
A Spirit of Service on Hardback by John Norberg
$140.00
A Spirit of Service
by John Norberg ~ Hardback
Pre-order - out 1 Nov 2024
Purdue at 150 on Hardback by David M. Hovde
$97.00
Purdue at 150
by David M. Hovde ~ Hardback
Available - Usually ships in 3-4 weeks
Ross-Ade by Robert C. Kriebel
$59.00
Ross-Ade
by Robert C. Kriebel ~ Paperback / softback
Available - Usually ships in 3-4 weeks
Richard Owen by Victor Lincoln Albjerg
$47.00
Richard Owen
by Victor Lincoln Albjerg ~ Paperback / softback
Available - Usually ships in 3-4 weeks
An Enduring Quest by Ferdinand F. Leimkuhler
$67.00
An Enduring Quest
by Ferdinand F. Leimkuhler ~ Paperback / softback
Available - Usually ships in 3-4 weeks

Description

Based on extensive interviews and archival research, this book traces the career of Orville Redenbacher, the “popcorn king,” from his agricultural studies at Purdue University to his emergence as an American advertising icon. Born in Brazil, Indiana, in 1907, Orville began his lifelong obsession with the development of new strains of seed at Purdue where he earned a degree in agronomy while also playing in the All-American Marching Band. After experimenting with thousands of varieties, Orville and his business partner Charlie Bowman launched Orville Redenbacher’s gourmet popping corn in 1970. Through a combination of shrewd marketing and a notably superior product, the partners controlled a third of the market for popping corn by 1976, when their “Chester Hybrids” business was sold to Hunt Wesson Foods. Orville Redenbacher continued to prosper as a larger-than-life brand spokesperson and a symbol of wholesomeness and fun until his death in 1995. Based on interviews conducted in the last few years of Orville’s life, this book paints a fascinating picture of a deeply serious agricultural pioneer and marketing genius, whose image can still be found in almost every North American home.

Author Biography:

Robert W. Topping was a Purdue staff member and alumnus, and was the author of three published books about Purdue University. He was also a former newspaperman in Michigan and Indiana.
Release date NZ
June 30th, 2011
Audience
  • Professional & Vocational
Pages
132
Dimensions
152x229x13
ISBN-13
9781557535955
Product ID
10404698

Customer reviews

Nobody has reviewed this product yet. You could be the first!

Write a Review

Marketplace listings

There are no Marketplace listings available for this product currently.
Already own it? Create a free listing and pay just 9% commission when it sells!

Sell Yours Here

Explore more by Robert W. Topping

See all books by this author

The Hovde Years by Robert W. Topping
$55.00
The Hovde Years
by Robert W. Topping ~ Paperback / softback
Available - Usually ships in 3-4 weeks

Recommended for you

Recommended from your browsing history

Help & options

Filed under...

Books >
Business & Economics >
Business & Management >
Sales & Marketing
Books >
Non-Fiction >
Humanities >
History