Business & Economics Books:

How to Measure Anything Workbook

Finding the Value of Intangibles in Business
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Paperback / softback
$44.00
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Description

The invaluable companion to the new edition of the bestselling How to Measure Anything This companion workbook to the new edition of the insightful and eloquent How to Measure Anything walks readers through sample problems and exercises in which they can master and apply the methods discussed in the book. The book explains practical methods for measuring a variety of intangibles, including approaches to measuring customer satisfaction, organizational flexibility, technology risk, technology ROI, and other problems in business, government, and not-for-profits. Companion to the revision of the bestselling How to Measure Anything Provides chapter-by-chapter exercises Written by industry leader Douglas Hubbard Written by recognized expert Douglas Hubbard—creator of Applied Information Economics—How to Measure Anything Workbook illustrates how the author has used his approach across various industries and how any problem, no matter how difficult, ill defined, or uncertain can lend itself to measurement using proven methods.

Author Biography:

DOUGLAS W. HUBBARD is the inventor of Applied InformationEconomics (AIE). He is an internationally recognized expert in thefield of decision analysis and challenging measurements and is apopular speaker at numerous conferences. AIE method has beenapplied to dozens of large Fortune 500 IT investments, militarylogistics, venture capital, aerospace, and environmental issues.Doug is the author of How to Measure Anything: Finding the Valueof Intangibles in Business (Wiley).
Release date NZ
April 15th, 2014
Audience
  • Professional & Vocational
Pages
160
Dimensions
150x226x15
ISBN-13
9781118752364
Product ID
21516910

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