Art & Photography Books:

Graphic Design on the Desktop

A Guide for the Non-Designer
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Paperback / softback
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Description

A beginner's guide to desktop design power. This accelerated tutorial takes the mystery out of desktop graphic design, showing how to work with Quark Xpress and Harvard Graphics and covering the basics of type and terminology. The book covers the design process, illustration use, working with color, and the printing process. There are also design guidelines for different kinds of materials-information, editorial, or promotional. Features new coverage of Web page design, legal issues related to the Web, and a collection of overused symbols to avoid. Marcelle Lapow Toor (Ithaca, NY) is a lecturer in Cornell's Department of Communication and creative director of her own graphic design firm, Digital Designs.

Author Biography:

MARCELLE LAPOW TOOR is Creative Director of her graphic design firm, Digital Designs, and has taught at the Department of Communication at Cornell University for ten years. She has brought her acclaimed Desktop Publishing with Design Workshop to the national conferences of such organizations as Folio, Women in Communications, the International Business Management Council, and MacWorld.
Release date NZ
October 21st, 1998
Audiences
  • Postgraduate, Research & Scholarly
  • Professional & Vocational
  • Undergraduate
Country of Publication
United States
Edition
2nd edition
Imprint
John Wiley & Sons Inc
Pages
288
Publisher
John Wiley & Sons Inc
Dimensions
217x279x16
ISBN-13
9780471293071
Product ID
3086444

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