Non-Fiction Books:

Going Out in Style

A Collection of Celebration-of-Life Stories


Paperback / softback

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Going Out in Style by Susan Opalka
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Going Out in Style by Susan Opalka is about creating a celebration-of-life event for you or someone you love that is positive, meaningful and personal. An event that reflects you, your personality; the things you love. This is a collection of stories focused on celebrating the uniqueness of the individual who has passed with an event reflecting who they were in life. The how-to guide, along with the ideas from the stories, will help anyone plan their own send-off or celebration-of-life event, whether it be a service, a party, whatever. Going Out in Style is author Susan Opalka's book about the shift from traditional solemn memorial services to a whole new paradigm of positive and personal "send-off celebrations." This significant shift speaks to all ages with a collection of unique stories demonstrating how individuals have gone out in style -- their own personal style. Inspirational and informative, Going Out in Style includes a step-by-step how-to guide to create your own Celebration of Life with easy-to-follow templates and examples. Going Out in Style represents and documents a major trend that is taking place in our society today. Actually, it's more than a major trend. It's a significant culture shift. It's a shift from the traditional, solemn, serious memorial services, to a whole new paradigm of positive and personal "send-off celebrations". It's about wearing big hats; Black golf balls; Fishing lure earrings; Sweet potato curly fries; a horned toad snd chocolate!

Author Biography

For over 30 years, Susan Opalka's professional career was in market research and marketing. Her responsibilities were to analyze market conditions, new trends and directions; to identify target markets; to understand consumers' behavior and motivations; and to understand the competitive environment. Over the years she has conducted hundreds of large, quantitative research studies, moderated hundreds of focus groups and one-on-one interviews. Her focus was on the anthropological and social aspects of business marketing. She worked at Foote, Cone, Belding Advertising Agency in San Francisco in the research department aiding clients such as Levi's and Clorox. For five years, she identified target markets and new product opportunities for Apple Computer. In Arizona, she was the Marketing Research Manager at APS, the Director of Competitive Intelligence at Motorola, and the Marketing/Market Research Director at Sage Software. Ms. Opalka has a Bachelor&rs
Release date NZ
July 4th, 2017
Country of Publication
United States
Robert D. Reed Publishers
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