Business & Economics Books:

Gaming Democracy

How Silicon Valley Leveled Up the Far Right
Click to share your rating 0 ratings (0.0/5.0 average) Thanks for your vote!

Format:

Paperback / softback
$113.00
Releases

Pre-order to reserve stock from our first shipment. Your credit card will not be charged until your order is ready to ship.

Available for pre-order now
Free Delivery with Primate
Join Now

Free 14 day free trial, cancel anytime.

Buy Now, Pay Later with:

4 payments of $28.25 with Afterpay Learn more

6 weekly interest-free payments of $18.83 with Laybuy Learn more

Pre-order Price Guarantee

If you pre-order an item and the price drops before the release date, you'll pay the lowest price. This happens automatically when you pre-order and pay by credit card or pickup.

If paying by PayPal, Afterpay, Laybuy, Zip, Klarna, POLi, Online EFTPOS or internet banking, and the price drops after you have paid, you can ask for the difference to be refunded.

If Mighty Ape's price changes before release, you'll pay the lowest price.

Availability

This product will be released on

Delivering to:

It should arrive:

  • 22-29 October using International Courier

Description

How play and gaming culture have mainstreamed far right ideology through social media platforms. From #Gamergate to the ongoing Big Lie, the far right has gone mainstream. In Gaming Democracy, Adrienne Massanari tracks the flames of toxicity found in the far right and “alt right” movements as they increasingly take up oxygen in American and global society. In this pathbreaking contribution to the fields of internet studies, game studies, and gender studies, Massanari argues that Silicon Valley’s emphasis on meritocracy and free speech absolutism have driven this right-ward slide. These ideologies have been coded into social media spaces that implicitly silence marginalized communities and subject them to rampant abuse by groups that have learned to “game” the ecology of platforms, algorithms, and attention economies. While populist movements are not new, phenomena such as QAnon, parental rights activism, and COVID denialism are uniquely “of the internet” with supporters demonstrating both technical acumen and an ability to use memes and play as a way of both building community and fomenting dissent. Massanari explores the ways that the far right uses memetic humor and geek masculinity as a tool to create both a sense of community within these leaderless groups and to obfuscate their intentions. Using the lens of play and game studies as well as the concept of “metagaming,” Gaming Democracy is a novel contribution to our understanding of online platforms and far right political activism.

Author Biography:

Adrienne L. Massanari is Associate Professor in the School of Communication at American University. She is the author of Participatory Culture, Community, and Play: Learning from Reddit.
Release date NZ
October 15th, 2024
Audience
  • General (US: Trade)
Illustrations
9 b&w illus.
Pages
240
ISBN-13
9780262549417
Product ID
38538842

Customer previews

Nobody has previewed this product yet. You could be the first!

Write a Preview

Help & options

Filed under...