Free Your Mind

Name: Free Your Mind
SKU: 35922455
Price: 69.00 NZD
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The New World of Manipulation and How to Resist it

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Description

The Instant Sunday Times Bestseller Learn how to recognise and resist the daily attempts to control and manipulate your mind. There is a war on for your mind. You may not notice, but you are surrounded by manipulators: advertisers, politicians, big tech, even the humble waiter who asks, ‘Still or sparkling?’ Free Your Mind is your field manual to surviving the information battlefield. In this indispensable book, Laura Dodsworth and Patrick Fagan draw on interviews with mind-control experts ranging from monks to magicians, infiltrate cults and forums to uncover their most deceptive techniques and expose the hidden tactics used to influence you, from social media to subliminal messages. Learn how to recognise the nudges, dispel efforts to brainwash you and always question those who say the choice is yours. If you don’t control your mind, someone else will.

Author Biography:

Laura Dodsworth is an author, journalist, photographer and commentator. She is the author of the Sunday Times bestseller A State of Fear: how the UK government weaponised fear during the Covid-19 pandemic, as well as a trilogy of books about the body. Patrick Fagan is a behavioural scientist with 12 years' experience of mind manipulation. Previously lead psychologist at Cambridge Analytica, he is now a part-time lecturer and runs several data consultancies. He is the author of Hooked: Why cute sells and other marketing magic we can't resist.

Release date NZ

July 20th, 2023

Author

Audience

General (US: Trade)

Pages

384

Dimensions

164x244x36

ISBN-13

9780008600945

Product ID

35922455

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