IT'S TIME TO TAKE CHARGE OF YOUR TEAM! Having performed over 3,000 consultations and coaching sessions with hundreds of optometry practices across the country, I've discovered one irrefutable truth. Your staff is your #1 asset, and a leader's ability to communicate, motivate and "lead" their team is critical to the sustained success of the organization. The idea behind writing this book was to use my consulting experience to give leaders and managers of eye care practices the tools and skills they need to successfully lead their teams. Staff management is easily the #1 challenge I hear from ODs and their managers, and it's been my observation that many leaders lack the leadership skills to get the best performance out of the employees they manage. In fact, poor leadership skills lead to most of the problems I hear pertaining to staff. In 90 percent of my consults involving staff issues, the problem can easily be traced back to one of five areas. This book, written in story format, takes you through these five areas of leadership. Being an effective leader is easier than you may imagine, once you know what it is that you need to be doing - and anyone can do this! In this book you will learn how to: -Clarify your vision and goals -Effectively communicate with your team -Empower your team -Identify your team's strengths and weaknesses -Develop your coaching skills -Hold people accountable -Become a great leader -And much, much more