Designing the Olympics

Representation, Participation, Contestation

By:

Jilly Traganou

Format:

Hardback

Series:

Routledge Research in Sport, Culture and Society

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Description

Designing the Olympics claims that the Olympic Games provide opportunities to reflect on the relationship between design, national identity, and citizenship. The "Olympic design milieu" fans out from the construction of the Olympic city and the creation of emblems, mascots, and ceremonies, to the consumption, interpretation, and appropriation of Olympic artifacts from their conception to their afterlife. Besides products that try to achieve consensus and induce civic pride, the "Olympic design milieu" also includes processes that oppose the Olympics and their enforcement. The book examines the graphic design program for Tokyo 1964, architecture and urban plans for Athens 2004, brand design for London 2012, and practices of subversive appropriation and sociotechnical action in counter-Olympic movements since the 1960s. It explores how the Olympics shape the physical, legal and emotional contours of a host nation and its position in the world; how the Games are contested by a broader social spectrum within and beyond the nation; and how, throughout these encounters, design plays a crucial role. Recognizing the presence of multiple actors, the book investigates the potential of design in promoting equitable political participation in the Olympic context.

Author Biography:

Jilly Traganou is Associate Professor in Spatial Design Studies at Parsons School of Design, The New School, USA. She is the winner of the 2016 Design Incubation Award for Scholarship.

Release date NZ

May 26th, 2016

Author

Jilly Traganou

Audience

Postgraduate, Research & Scholarly

Illustrations

50 Halftones, black and white; 50 Illustrations, black and white

Pages

348

Series

Routledge Research in Sport, Culture and Society

Dimensions

152x229x25

ISBN-13

9780415874908

Product ID

19663268

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