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Consuming Television on Hardback by Bob Mullan
Consuming Television on Hardback by Bob Mullan
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Consuming Television

Television and its Audiences
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Description

Consuming Television is a textbook designed to introduce students to the role of television in contemporary society and to encourage an understanding of what contemporary audiences are all about. Written clearly and simply, and devoid of jargon Covers both the empirical and theoretical ground in a lively manner Unlike most books on the television audience, this volume looks at the programmes themselves, as well as the production process (including policies which affect television production)

Author Biography:

Bob Mullan is the author of Consuming Television: Television and its Audiences, published by Wiley.
Release date NZ
February 27th, 1997
Author
Audience
  • Professional & Vocational
Pages
256
Dimensions
150x250x15
ISBN-13
9780631202332
Product ID
3082111

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Consuming Television by Bob Mullan
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Consuming Television
by Bob Mullan ~ Paperback / softback
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