Business & Economics Books:

Competitive Strategies in the Pharmaceutical Industry

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Format:

Hardback
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Description

Explores the pricing of pharmaceutical products in domestic and international markets; forces affecting competition in world markets; how competition affects risks to research and development; and the ways in which cost-effective research and information are used to promote pharmaceuticals.
Release date NZ
June 1st, 1996
Audiences
  • Postgraduate, Research & Scholarly
  • Professional & Vocational
  • Undergraduate
Contributor
  • Edited by Robert B. Helms
Illustrations
illustrations
Pages
400
Dimensions
165x241x32
ISBN-13
9780844738826
Product ID
1826254

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