Have you ever wondered why some people just have "it", that enigmatic spark that we just can't seem to put our finger on, that ethereal quality that seems to give all those individuals who have it a godlike power that allows them to move mountains? Celebrities have it, musicians have it, entrepreneurs have it, Actors have it, rich people have it, and CEO's have it. Surely this can't be coincidence. This book will endeavor to demystify this enigmatic quality and tell you the reader, exactly what that quality is and endow you with the knowledge of what that special quality is that all these powerful and influential people seem to have in spades, so that you too can have that special quality that will enable you to immediately revolutionize your life and join the ranks of the rich and powerful: 1) ask that girl out you've always liked but have always been too nervous to ask 2) Confront your boss with greater confidence and snag that promotion or raise 3) Inspire skilled and loyal followers to help you in your entrepreneurial pursuits 4) Be the center of attention in any room. This book is the complete guide to charisma.